I’ve been blogging for 7 years. Back in the day before WordPress was popular and Money Saving Mom’s old blog was still a website. In 7 years, I have had no measurable success as a blogger. No conference has ever asked me to speak, not one of my posts has gone viral, I’ve never had haters in my comment box, I’ve never made any money from a faith blog, and it’s been almost a year and I’m still working on my first eBook.
What can I tell you about blogging, you ask? My story.
I have been everywhere as a blogger. I’ve blogged about books, faith, babies, marriage, frugality. I’ve tried nearly every link-up and blog carnival out there. I’ve tried to do all the things a successful blogger would do and follow every how-to step.
It wasn’t until I realized these things weren’t making me happy and only increasing my dissatisfaction with blogging (and life) that I stopped. I came back to the reason I started blogging—I love writing. I had to reorient my attitude toward blogging to reflect my passion.
What did I learn?
Be authentic. Don’t hide behind masks. Don’t try to be someone else
Write from where you are and where you’ve been. When you have a few helpful tips on how to make your house, life, or kitchen more organized in 7 easy steps share how you learned those tips and tricks.
Be authentic in your words. Don’t encourage to fill up a word count. Mean what you say. Believe it.
We’re done with Jesus-lite.
We’ve had enough nonsense, enough sparing for stats. Let’s leave the game behind and just tell our stories. Whatever niche, whatever post structure.
You will always be a more powerful, effective writer and communicator when you share your story. Don’t just give us your conclusion, tell us what brought you there.
Give us something compelling. Let us wrestle with you. Show the gritty side of your faith–whether it be in the homeschool room, church pew, traffic light, or DIY project gone wrong.
Instead of simply giving a directive, share your journey. If you learned how to be a more purposeful mother, then give us the back story. If you’ve discovered going grain-free or minimalist or fill-in-the-blank has improved your quality of life, tell us more than how, share why. Tell us how you got there. Give us the in-between.
Don’t be afraid to say life is messy.
We know life is messy, but we need to know ours isn’t the only one. We need to know behind that photoshopped beauty of a counter are crumbs and piles of last month’s mail.
When we hear a story it becomes a mirror reflecting our own need. It has the power to bring light to the crevices in our own lives. When it does it becomes a more efficacious tool for change than a bullet list shaking its finger in our face.